Vision, business concept and objectives

Pandox’ vision is to be one of the world’s leading hotel property companies with regard to specialist expertise in both hotel and property operations and active ownership.

For the vision to become reality, the Company must retain its specialist expertise as to how the valuegrowth chain interacts, and that the balance between international and national revenues, brand names and types of hotel are maintained. Another important aspect is to constantly develop the business model in order to choose the best situationadapted strategy with regards to the local market.

Business concept

Pandox’ business concept – based on expertise within hotel properties, hotel operations and business development – is to actively own, develop and lease hotel properties.

Overall objective

Pandox’ principal objective, through specialist expertise within hotels, hotel properties and business development, is to achieve optimal return on investment and value growth in the hotel property portfolio.

Specific goals are set each year for net operating results, return on shareholders’ equity, value growth in the existing hotel property portfolio, and equity/assets ratio. The goals are broken down to each individual property, and act as guidelines upon investment decisions.


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